I bring calm to the parts of scaling that usually feel chaotic.

I've spent my career helping ambitious technology companies navigate the moments where growth creates more complexity than the organisation can handle.

I'm known for bringing calm to chaos, connecting the dots across leadership teams, refocusing employees on the metrics that matter and helping founders get back to what they do best.

I believe high performance shouldn't come at the expense of people. The best organisations I've worked with are the ones that manage to be both commercially sharp whilst keeping their heart - my core belief is that businesses cannot be truly great without prioritising both performance and people.

Over the last two decades I've built EMEA operations from a handful of people to hundreds, helped businesses prepare for IPO and acquisition, reset unit economics under real pressure, and sat alongside founders and CEOs through the quieter, harder decisions that don't make the press release.